A worldwide community for Certified Usability Analysts
“Are you operating on a “Ready, Fire, Aim” process? I work for HFI, a UX company that has been doing user-centered design for 30 years. In this Webinar, I’m going to talk about how HFI does user research to understand the deep emotional landscape of your users. I’ll also explain how we build a strategy with our clients based on the results of…Continue
Added by Human Factors International on December 19, 2012 at 4:28pm — No Comments
Principal, Creative Director
by Jim Garrett
When Asea Ginsburg started her own consulting firm, she wanted to put usability at the core of all the services the company was offering. That company,…Continue
Added by Human Factors International on December 7, 2012 at 3:30pm — No Comments
In this paper, Dr. Eric Schaffer, Founder and CEO of Human Factors International, talks about how UX practitioners can work faster, cheaper, and better by moving away from organizing just for individual projects and moving toward object-oriented user experience design.
In this free white…Continue
Added by Eric M Schaffer on December 6, 2012 at 5:18pm — No Comments
FAIRFIELD, IA—November 19, 2012 – Human Factors International (HFI) is pleased to announce that their non-profit Institute of Customer Experience (ICE) has received the prestigious Social Media Leadership Award 2012 for best practices in the Customer Services category.
The inaugural Social Media…Continue
Added by apala on November 19, 2012 at 5:16pm — No Comments
World Usability Day (WUD) was founded to ensure the services and products important to life are easier to access and simpler to use. The focus this year is Usability of Financial Systems.…
Added by apala on November 14, 2012 at 8:00pm — No Comments
Added by apala on November 8, 2012 at 8:57pm — No Comments
Years passed i used to work for a video studio as post-production assistant.
I had a chance to interact with an archeologist called Dr.K.P.Poonacha who was helping some production house as a subject matter expert. During my short discussion i was asking about 'Hampi', one of the UNESCO identified…
Added by Human Factors International on November 5, 2012 at 3:00pm — No Comments
This article appeared originally in the HFI UX Design Newsletter, October, 2012
Mobile phones are often considered as powerful tools to persuade customers. The myriad of native hardware such as camera, accelerometer, magnetic sensor, GPS, light sensor, compass, etc., presents a unique opportunity to provide context specific experiences.
The fact that…
Added by Amber Krishan on November 2, 2012 at 1:30pm — No Comments
New HFI white paper – A conversation with Dr. Eric Schaffer
UX Strategy starts with executive intent. The intent may be to differentiate in order to maintain market share in a competitive market. Or to minimize…Continue
Added by Eric M Schaffer on October 30, 2012 at 2:23pm — No Comments
World Usability Day is Nov 8th. This year's theme is usability of financial systems. Below are WUD events that HFI is participating in. Are you participating in a WUD event? Feel free to post it in the comments below.
New York, November 8 NYC UXPA and Bloomberg present, The Usability of Financial Systems.Continue
With the commoditization of hardware and software, organizations have started to look to user experience design as their key differentiator. In a recent Forrester study, 93 percent of organizations see customer…Continue
Added by Eric M Schaffer on October 17, 2012 at 12:04pm — No Comments
Added by Human Factors International on October 10, 2012 at 2:30pm — No Comments
Added by Human Factors International on October 2, 2012 at 3:30pm — No Comments
I'd care to post that pale blue icon with my CUA number in it on my website, but I have a hard time finding it. Would someone be so kind and point me to a page where I can download it from?
New HFI white paper – by Saurabh Gupta and Amber Krishan
This white paper discusses the relevance and nuances of the mobile channel across three key aspects: business considerations, user engagement and technical capabilities.
In this free white paper:
Most companies go through the following six stages in their mobile journey:
Added by Amber Krishan on September 21, 2012 at 3:30pm — No Comments
Published: September 3, 2012
Added by April McGee on September 19, 2012 at 2:00pm — No Comments
Rima Ramia Campbell
by Doug Gorney
“I want to balance the customer…Continue
Introduction to NFC
Near field communication (NFC) is a short-range wireless technology that allows users to connect devices and access content and services by simply holding enabled devices near each other.
Once NFC chips are integrated into devices, a host of new applications can be built that can:
Added by Human Factors International on August 31, 2012 at 4:58pm — No Comments
From the Harvard Business Review:
"In a world that is being reshaped by the relentless advance of technology, what stands out are acts of compassion and connection that remind us what it means to be human."